27th

JUL
2016

How to set the right goals for your website redesign

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Goals .  Before you embark on a website redesign, you should sear that word into your mind. Goals make the difference between a great project that will generate value for you...

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20th

JUL
2016

Focus groups are dead (and we should keep them buried)

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The first focus groups were created in WWII. They were designed to test the effectiveness of allied propaganda. To determine which posters got people pumped up to go stick it to Hitler, conserve...

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13th

JUL
2016

Creative businesses - turn your social media feed into your portfolio

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We don't always think about it, but creativity and imagination fuel many of the industries and businesses we depend on. Design studios of the graphic, software, or fashion variety and media...

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6th

JUL
2016

Stop talking about features, talk about benefits

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You're business is the most important thing in the world to you, and you're excited . You're excited because you and your team have worked really hard over the past six months, you've put in...

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1st

JUL
2016

How to prepare for your content marketing campaign

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Content marketing is a proven, reliable way to generate interest in your business, create leads, and climb Google's page rankings. Websites that put the extra effort into creating useful,...

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