How to find the right keywords to boost your SEO

28

MAR 2018

'Search Engines,  Marketing'

How to find the right keywords to boost your SEO

Lifeline Design

You ever hear that expression "he knows just enough to be dangerous?” That's how I feel about most people trying to boost the SEO on their website. SEO used to be an obscure and...

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What is digital marketing and why should you care?

21

MAR 2018

'Marketing'

What is digital marketing and why should you care?

Lifeline Design

You may have heard of digital marketing, but what is it exactly? More to the point, why should your business care? How marketing used to work  To understand digital marketing,...

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Getting serious about security? Think about C.I.A (Confidentiality, Integrity and Availability)

31

JAN 2018

'Security'

Getting serious about security? Think about C.I.A (Confidentiality, Integrity and Availability)

Lifeline Design

While the term "CIA Triad” sounds like the title of some pulpy novel you'd pick up in an airport book store, the reality couldn't be further from the truth. The CIA Triad is a well-known...

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What is a DDoS attack (and what can we do about them)?

17

JAN 2018

'Security'

What is a DDoS attack (and what can we do about them)?

Lifeline Design

While ransomware is on the rise, the number one cyber security attack is still the humble "distributed denial of service” attack, better known as a DDoS.  At it's core, a...

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What every business can learn from wine labels

10

JAN 2018

'Commentary,  Marketing'

What every business can learn from wine labels

Every now and then, I enjoy a nice glass of wine. I'm not an aficionado, but I like to think I know what I'm doing. I know what I like, I know how to pair a wine to a meal, and when we have...

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5 ways you can kill your team's enthusiasm and productivity

3

JAN 2018

'Commentary,  Business'

5 ways you can kill your team's enthusiasm and productivity

When we talk about leadership strategies, we generally focus on the positive. "10 ways to energize your team!” or "adopt these habits of legendary leaders.”  Today though, I want...

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Entrepreneurs need to invest in their lives as well as their businesses

27

DEC 2017

'Commentary,  Business'

Entrepreneurs need to invest in their lives as well as their businesses

Life as an entrepreneur is stressful. There is nothing quite like the freedom of being your own boss and master of your financial future, but nothing quite as demanding either. ...

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How a little illustration design can do heavy lifting for your brand

20

DEC 2017

'Marketing'

How a little illustration design can do heavy lifting for your brand

Have you ever noticed how many brands use little pictographs and illustrations in their services these days? It might vary from site to site and app to app, but chances are your favorite online...

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Today's script kiddie pays a subscription fee

13

DEC 2017

'Security'

Today's script kiddie pays a subscription fee

2017 has been a rough year for ransomware. A rash of major attacks have grabbed headlines, shut down businesses, and wreaked havoc throughout the world brining ransomware front and center as the...

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