How to build a landing page that works

8

MAR 2017

'Marketing'

How to build a landing page that works

A landing page is where you meet your customer, it's where you start the relationship. Landing pages are often the very first place new visitors will enter your site, so it's essential that you...

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Why your business needs a content marketing strategy

25

JAN 2017

'Marketing'

Why your business needs a content marketing strategy

If you want to make an impression online, you need content marketing. The old models of advertising just don't work anymore. According to HubSpot's 2016 State of Inbound Marketing report,...

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Get your small business noticed with local listings

11

JAN 2017

'Marketing'

Get your small business noticed with local listings

When you run a small businesses you do everything you can to make it stand out. But, we all know how expensive and difficult marketing can be. That's why the smart business owner takes every...

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Our own David Saravia interviewed by Group Texting on the future of digital marketing

29

NOV 2016

'Marketing'

Our own David Saravia interviewed by Group Texting on the future of digital marketing

Dave had a chance to sit down with the fine folks at Group Texting recently to discuss the current state of the digital marketing landscape and what we can expect going forward. Over the...

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Groupon goof: How careless marketing can create hard feelings

25

NOV 2016

'Marketing'

Groupon goof: How careless marketing can create hard feelings

I received an email this morning from Groupon, the popular coupon / discount seller that was the tech darling not too long ago.  Personally, I haven’t used the service for at least 3 or 4...

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Be smart about your non-profit's social media presence

5

OCT 2016

'Marketing'

Be smart about your non-profit's social media presence

We all know the importance of social media these days. How non-profits need to be present, active, and available through as many channels as possible. But, we also know that budgets are tight...

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Non-profits need to be storytellers

28

SEP 2016

'Marketing'

Non-profits need to be storytellers

Never underestimate the importance or value of a good story. While numbers and stats are the dominant intellectual currency of our day, and our regular conversations are often peppered with...

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Don't leave your donors hanging

14

SEP 2016

'Marketing'

Don't leave your donors hanging

You spend so much time and effort getting your organizations name out there. You champion your cause like a prizefighter, you stir hearts, move hands, and win people over to your cause in a time...

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Building a digital strategy for your non-profit

31

AUG 2016

'Marketing'

Building a digital strategy for your non-profit

More and more non-profit organizations are embracing the internet as a major focus of their efforts. This is good, the power of the internet to reach wider audiences, engage potential...

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